Strategic Thinking

 Make Time for Strategy Checklist One of the biggest challenges professionals face is carving out time for strategic thinking amidst the hurlyburly of daily work obligations. Here’s a checklist of questions to help you do it.

 Common Inputs 

You’ll notice for many of the processes that the following items will be common inputs. It’s important to be familiar with them, as you’ll see them over and over again in the material we’re covering.

1. How frequently do you listen to music, podcasts, or audiobooks?

2. Under what circumstances do you listen (such as driving to work, at the gym, or while washing dishes)?

3. Is there at least one 15-minute period where you can regularly turn it off in order to think about big picture strategy, instead? What time during your workweek is least busy (for instance, Friday afternoons)?

4.  Can you try a two-week experiment where you block out one hour per week in your calendar during this time, for strategic thinking? Try it, and if you like the results, make it a habit. Do you have friends who are also interested in improving their strategic thinking?

5. If so, can you reach out and ask if they’d like to trade ideas, or become accountability partners? Raise the prospect, and see how they respond

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3 phases of career

Majority of professional careers can be broken into three discrete phases: the “Promise Phase,” the “Momentum Phase,” and the “Harvest Phase.” Unless you are a founder/entrepreneur, how highly you are valued in each stage is a function of two distinct but related sources of value – the value of your potential and the value of your experience. Understanding how the mixture of potential and experiential value shifts over each of the phases will give you powerful insights into what you can do to maximize your career success.

The Promise Phase. At the beginning of your career, your value is almost entirely dependent on your potential — what you will be able to contribute to the organization in the future. The first five or seven years of your career constitute The Promise Phase. When you get a job fresh out of college or in the early years, the basis of your value is primarily determined by your natural talents, your intellect, your ability to work in teams, your ambition, you enthusiasm, and the like. These aspects are how hiring managers and bosses evaluate you - on your potential.

The Momentum Phase. As the early years of your career unfold and you start to gain more professional experience, your success is determined less and less by your potential and more and more by the actual experience and expertise that you develop. As a more senior executive, your success becomes much more dependent on your track record. This is the flywheel of your career that we call the Momentum Phase. If you are a marketing executive, this is your experience building brands, managing new product introductions, advertising campaigns, creating and optimizing customer segmentations, building social media campaigns, and opening up new channels for customer acquisition. If you are a finance executive, this is your track record managing the preparation of financial statements, taking a company public, establishing banking relationships, managing risk, and leading acquisitions. The more experience of these sorts you have in your area of expertise, the more you will be valued by your current organization and of course by others seeking to recruit executives.

The Harvest Phase. At some point in the Momentum Phase, usually between the ages of 45 and 55, there comes a point where careers begin to diverge. Some individuals manage to keep developing personally and professionally, moving into new positions or redefining their existing roles. Many others, however, start to fade. They get passed over for new opportunities or find themselves in a rut. Even though they might be doing what they have always done and doing it well, their careers seem to be headed south or on an inexorable march towards retirement. Those who are able to move successfully into the final, or Harvest Phase of their careers with ever-increasing levels of success do so by discovering ways to apply their experiences to new situations. This is the CEO who becomes an operating partner in a private equity firm overseeing portfolio companies, the accounting partner who builds a portfolio of corporate board directorships and audit committee chairs, or the top corporate executive who mentors entrepreneurs … or maybe even becomes one her/himself.

Understanding how careers really work, how you are valued, what is expected of you, and what you need to deliver at each stage will help you progress on your career trajectory.   Source: James M. Citrin

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Digital marketinng Course

Programs details


Conquer the digital marketing frontier and get the technical know-how of digital advertising. Learn how to utilise the digital advertising channels better and increase your engagement with your audience.

Program Highlights

Industry-recognised three-week program.

Blend of instructor-led classes with case studies, projects and assignments.

Learn from the industry's leading experts and practitioners.

Certified by Internet and Mobile Association of India (IAMAI) & NIIT Imperia.

350+ professionals already trained in this program.

WHO SHOULD ATTEND

Marketers who want to use digital media to improve their business' performance.

Professionals keen on career opportunities available in the eMarketing domain.

For more Info
http://program.niitimperia.com/APDM/index.asp?siteId=GoogleC&adUnit=text&keyword=SEM

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Linkedin: Power of Networking

LinkedIn is a large social network for businesses and individual professionals. Employers are checking linkedin profile of candidates before hiring.


LinkedIn was founded in May of 2003 by Jean-Luc Vaillant, Reid Hoffman and Konstantin Guericke. 

There are about 120 million user of Linkedin and 1 million+ company profile.

Now you can apply for jobs on Linkedin itself. Linkedin has recently listed in NYSE, and it was one of the  great est ecommerce IPO.

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